Marketing Matters & More BLOG

insights & tips for your business success

Supporting Worthy Charities

Thursday, 13 April 2017 Posted in Business Strategy

Supporting Worthy Charities

Everyone needs a helping hand. Look around the world, the country or even your own community and you can find plenty of worthy causes to support. The problem is your resources are limited, so you have to pick and choose. To complicate matters, some of these ‘charities’ will help the people or issues they say they will, while others will just help themselves.

How do you tell the difference? The first place to stop may be the Internet. Here are 3 of the top charity online vetting services:

Weekly Featured Resource - ZenDirect

Friday, 07 April 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - ZenDirect

Featured Resource this week - ZenDirect

ZenDirect services enable you to easily personalize, print, and send physical mail and gifts. Automate your mailers by using your favorite CRM. We have direct integrations with Infusionsoft and others.

Making an impression has never been easier


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Planning Your Summer Marketing

Thursday, 06 April 2017 Posted in Marketing Tips, Business Strategy

 Planning Your Summer Marketing

When you’re planning out your mid-year marketing, it’s important to remember summer will be back even though it might not feel like it at the moment. More importantly, it’s a chance to remind your customers of it, too. Winter is a harsh time when customers aren’t inclined to open their wallet. Summer brings good memories of sun and fun, and when people are feeling relaxed and comfortable, they’re a lot more inclined to make purchases.

It’s that mindset you want to get them into with your marketing. To do this, look for ways to incorporate summer themes into your marketing.

Is Your Website Secure?

Written by Dom Cassone Tuesday, 04 April 2017 Posted in Insights

Is Your Website Secure?

The answer is not obvious. A better question might be “Should I Change Hosting Providers?” The answer to that question is ‘maybe’.

You likely spent a chunk of change on your website and a reasonable amount more on other marketing driving prospects and clients to your website. In addition, you may have read my articles on why everyone needs a membership site and set one up on your site. Or maybe worst of all, you do eCommerce on your site and it’s not protected.

Weekly Featured Resource - iMember360

Friday, 31 March 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - iMember360

Featured Resource this week - iMember360

WordPress Membership Plugin for Infusionsoft™

Unleash the power of WordPress and iMember360 to create your Infusionsoft™ driven membership site instantly! iMember360 - a WordPress plugin that turns a normal WordPress site into a full-featured membership site with all the protection controls you can imagine, almost limitless customization, and driven by Infusionsoft’s second-to-none CRM and e-commerce engine.

 

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

The History of Humor

Thursday, 30 March 2017 Posted in Staying Sane

The History of Humor

“Smile.  It confuses people.”   ~ The Joker

It’s almost April Fools’ Day, and no, you don’t have to be an infamous super criminal to take your penchant for pernicious pranks to new heights this April 1st.

You may have already planned a hundred ways to prank a pal, confuse a co-worker or flummox a friend, but have you stopped to wonder how all this April foolery got started in the first place?

And why April Fools’ anyway?

Weekly Featured Resource - TurboDial

Friday, 24 March 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - TurboDial

Featured Resource this week - TurboDial

This Personal Communicator brings the Power of Infusionsoft to your Inside Sales Campaigns!

With turboDial you never leave Infusionsoft – place a phone call to any contact at any time right from MyDay, from a saved search or from contact and opportunity records!

Plan your calls in advance or make them spontaneously – turboDial is the only solution effective for both


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

What's New In Social Media

Thursday, 23 March 2017 Posted in Marketing Tips, Business Strategy

What's New In Social Media

You’ve heard about the importance of social media a thousand times. Tools like Facebook, Twitter and others are the new way to help establish your company in the market. And even if you’ve already carved out a niche, you can’t rest on your laurels. In a constantly changing market, yesterday’s successful media strategy may become tomorrow’s albatross.

So what are the new social media trends that are popping up in 2017?

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