Four mistakes impacting your bottom line: Parts 1 & 2 of this mini-series related to the site itself and the content contained within. Now let’s look at 4 mistakes that sabotage monetizing your site…
While not all membership sites require users to pay for access, having a paid membership site is a great source of recurring revenue. if you are going to charge for access, you must avoid these critical mistakes.
8 - No automation
Many of the stories during the holiday season often evoke thoughts on the possibilities of magic and miracles. And in that spirit, we would like to wish you the greatest gift of all: a wonderful life. But no matter how much we wish it, remember that most of that magic will have to come from you and your efforts to make it so, just like George Bailey.
This holiday season we wish you hope.
Many people may confuse hope and faith, and while they can be interchanged, think of faith as being almost certain the sun will rise tomorrow, and hope as feeling that even if the sun doesn't rise, it could still be a good day.
We are always working to add more functionality to help make your membership site the best it can be. To that end, we are excited to share two important announcements with you today.
NEW! JoomFuse V2.1 is ready
The latest version of JoomFuse has 4 major upgrades:
1. Support for short-codes to display Infusionsoft contact information on your site.
2. Added support for API goals in addition to the existing tag setting on JoomFuse success or failure
3. Support for JomSocial 4.1.x
4. Support for and the introduction of JF Portal!
5. Additionally, we have made some internal improvements (like data-type mapping) and fixed some bugs.
Does the thought of using social media for your business make you feel like an awkward teenager starting high school again? Will I be popular? What if no one likes me? Is there a solution that won't make my face break out?
Social media is a lot like high school in some ways. Choosing the right activities and the right friends, building your reputation, being your true self—these things can make a difference to your status just like they did in school. If you're planning your social media platforms for the coming year, here are some things you need to take into consideration.
A quick review: The first four critical mistakes we discussed last month are: 1 - Not enough value. 2 - Complicated user interface. 3 - Poor user experience. 4 - Bad customer service. Now on to the next 3 which are related to your content…
5 - Not enough content
This relates to number 1 in the last article but deserves to be identified as a critical mistake on its own.
There are lots of ways to not offer enough value that do not have to do with content, but it’s impossible to give enough value if your content is thin, especially if the member is paying for the privilege of accessing your site.
For many of us, Thanksgiving is a time to relax— particularly after we’ve eaten a second helping of turkey and dressing and ‘tested’ the pumpkin pie once more just to make sure it still tastes like it did the first time.
Thanksgiving is also a time for friends, family and fun. From the comforts of our table to the annual holiday spectacles like the Macy’s Thanksgiving Day Parade or the Dallas Cowboys’ yearly tilt, Thanksgiving has a lot to offer. With all the hustle and bustle of the day, it can be easy for us to forget another important part of Thanksgiving: giving thanks.
“Without promotion, something terrible happens....Nothing!” --P. T. Barnum
In Barnum's day, advertising meant word of mouth and newspapers. Neither of these was very expensive at the time— unless you were Barnum. The American showman at one time had 26 journalists on his payroll. His belief was that advertising should not be done “sparingly and grudgingly,” and freely admitted that most of his success was due to the press.
Ok, if you have been following along with this article series, you now know ( a ) why you need a membership site, ( b ) several different ways to set them up, and ( c ) some real-world case studies on how other people are using their membership site.
Hopefully, you have taken my suggestions and have created (or are creating) a membership site for your ‘herd’ of followers. If you have, I’d love to hear about your experiences.
In this fourth article in our membership series, we’ll dig deeper and begin discussing common critical mistakes to avoid.