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Articles in Category: Business Strategy

Weekly Featured Resource - TurboDial

Featured Resource this week - TurboDial

This Personal Communicator brings the Power of Infusionsoft to your Inside Sales Campaigns!

With turboDial you never leave Infusionsoft – place a phone call to any contact at any time right from MyDay, from a saved search or from contact and opportunity records!

Plan your calls in advance or make them spontaneously – turboDial is the only solution effective for both


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

The End of Q2: How Are You Tracking Your Progress?

Your business is your baby. Just like a newborn, you want your business to grow and thrive. Keeping track of a child's progress is easy—we can watch the child learn to walk and talk, we have to buy larger clothes when the child has outgrown the old ones, and so on.

But a business's growth can be deceiving. It can be bringing in lots of money, but just as easily, have little in the way of cash flow. Your store could be full of customers, but sales could be down. So how can you tell how well your business is doing?

How to get the most out of LinkedIn for your Business

“You can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.”

 – David Meerman Scott, marketing speaker

As small business owners, we're always looking for cost-effective ways to promote our business. With over 400 million members worldwide, LinkedIn can be a great resource for connecting to current clients and customers, as well as a way to bring in new prospects.

Got kids? Then Go Play!

After a grueling week, you finally have some downtime. How will you spend it? Running errands? Cleaning house? Squeezing in a little extra work? Maybe you’ll do absolutely nothing— recharging the batteries, so to speak. If you have kids, you may notice that neither of those options produces a very enjoyable day off, particularly when they insist on spending some time with you.

Weekly Featured Resource - Digital Product Delivery

Featured Resource this week - Digital Product Delivery

Digital Publishing for eBooks and Downloads

DPD is an easy to use digital publishing platform for selling and delivering downloadable content. Upload your products to DPD and start selling in minutes. With DPD, all sales are paid directly to you with no per-sale fees, bandwidth charges, or commissions.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Making a successful membership site

What do your members want?

It is important to deliver what your members want, NOT what they need. Hang in there with me and I’ll explain.

Over the course of this series we have discussed why you should have a membership site, how you might structure it, mistakes to avoid and some specific usage scenarios of membership sites. However, if your site is not successful, none of that matters.

Cash in on the Power of Infographics

Viewing data used to be boring. Not anymore, thanks to the infographic.

It seems you can’t venture onto the Internet these days without running across one of these handy little aids. Whether it’s how to properly wash your dog or the keys steps to accurately installing the latest version of Adobe Photoshop, you can bet that somewhere out there is an infographic.

So how do you make use of these tools that Internet geniuses seemingly whip out of thin air, and more importantly: how do you make your own?

Weekly Featured Resource - Call Monitoring with Infusionsoft

Featured Resource this week - Call Monitoring with Infusionsoft

Call Monitoring Integrated With Infusionsoft!

Novice marketers focus on getting the lead, but experienced marketers know that the job is only done when dollars exchange hands. You can cut the cost of generating a sale by 50% or more when you monitor and track how well incoming calls are being handled.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

5 ways to Use Creative Expression to Create a More Balanced Life

There are times when those work responsibilities seem to take over, and it appears that you have no time for anything else. Depending upon your situation you may welcome added duties—it might mean your owner-operated business is doing great. But if your health suffers, or there are ruffled feathers at home because you've missed yet another family event, it's time to reassess your work-life balance.

Having some sort of creative outlet is the perfect way to insert some of that balance back in your life. Creating something not only reduces stress and lowers blood pressure, but it allows you to access the parts of your brain which increase concentration, imagination, and inspiration.

Weekly Featured Resource - Time Fusion

Featured Resource this week - Time Fusion

Automate Your Appointments

Are you using TimeTrade or Full Slate to give your clients online access for setting appointments with you? If not, you should be!

TimeFusion integrates Infusionsoft with TimeTrade and Full Slate to automate your appointment scheduling!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Beat the Summer Slump

Depending on where you live, the summer can be brutal. It’s too hot to really do much of anything and you’re distracted by thoughts of that summer vacation just around the corner. It’s also the perfect time to market your business while your competitors are feeling like one of those melting clocks in a Salvador Dali painting.

So prep ahead and beat the summer slump with some hot summer marketing! 

Here’s how...