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Marketing Matters & More Blog
Business insights, lifestyle tweaks, and the whimsical!


 

Weekly Featured Resource - SMS Conversations

Featured Resource this week -

Change the RULES of Mobile Marketing.

Before now, mobile marketing was severely limited. You could only send a single text in response to a single incoming text message. This caused people using mobile marketing to settle for less than effective marketing strategies.


Check out others who we recommend - solid vendors and products that could benefit your business today.

7 Ways to Boost Productivity in Your Organization

Do you want to be more productive? Sure, who wouldn’t? It’s not just a nice goal either. It’s a matter of survival. Like many small businesses owners, you don’t have the luxury of unlimited resources, so you have to maximize what assets you do have if you want to stay competitive.

You have to be willing to put in the work, of course. Boosts in productivity don’t come without a little sweat. But you have to work smarter, not just harder. Here are 7 ways to get more for your efforts.

Weekly Featured Resource - SLS Event Planning

Featured Resource this week -

 

Sherrie at SLS Event Planning and Consulting LLC, organizes, sets up, and manages various corporate, public, and private events and meetings.

We’ve known Sherrie a long time and have confidence and respect for her amazing event planning skills, so please give her our regards when you call.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

6 Things Business Owners Should NOT Do On Social Media

Look around the Internet and you’re sure to find plenty of tips on how to master social media. There’s a good reason. Many entrepreneurs have used social media to launch incredibly successful business careers in ways that wouldn’t have been possible a generation ago. Yet, this new media is also a fickle critter that can turn on you if you’re not careful. In the last of our series on social media, we’ll turn our attention to what NOT to do when it comes to using this powerful tool.

6 Things to Know About Facebook for Business

You really can’t talk about social media without talking about Facebook. Sure, many people think tweeting is more hip and LinkedIn might seem more professional, but outside of email no platform can beat Facebook for sheer accessibility. There are tons of people who firmly believe that tweeting is best left for the birds, but they won’t go far without their trusty Facebook feed. Before you rush out to make use of this powerful tool, here are 6 things to understand about it:

6 Social Media Tips for Business Owners

Love it or hate it, social media is here to stay. It can be an unruly beast at times, but if you want to be successful in business, it’s a beast you must learn how to tame. Should you invest in a bullwhip and a sturdy chair like the lion tamers of old? No, this is the twenty-first century. Instead here are six ways you can soothe the savage beast and maybe save your furniture.

Weekly Featured Resource - Email Attacher

Featured Resource this week -

Automate Your Appointments Never Lose an Email!

Automatically attach your emails to Infusionsoft contact records.
The campaign and broadcast emails you send from Infusionsoft are automatically archived on your contact records. But do you then use personal emails to follow up, answer questions, and close deals? If so, then you need emailAttacher to continue archiving those emails on the contact records.


Check out others who we recommend - solid vendors and products that could benefit your business today.

Weekly Featured Resource - FuseDesk

Weekly Featured Resource - FuseDesk

Featured Resource this week -



FuseDesk helps you and your team WOW your customers with great service. Happy Customers stay with you longer, spend more, and spread the good word about your business.

FuseDesk was built for Your Business, Your Support Team, and Your Customers. With FuseDesk, it’s easy to get the key insights into how well your team is doing, delightful for the support team to use, and fast for customers to get care.

Check out others who we recommend - solid vendors and products that could benefit your business today.

7 Behaviors of Highly Effective Leaders

Effective leaders come in all shapes and sizes. There are loud, bold leaders who make headlines seemingly on a daily basis and there are quiet leaders who are content to let others bask in the limelight. Despite their differences in approach, one thing many of these effective leaders have in common is a set of behaviors that help them achieve success and then sustain it no matter what path they walk. Here are 7 of those behaviors:

6-Part List-Building Series: Using Direct Mail

6-Part List-Building Series: Using Direct Mail

If you thought direct mail was dead, think again. It is still a powerful marketing tool, especially when paired with an email campaign, and can help you gain more valuable customers. So, in this week’s installment of our 6-Part List-Building Series, we put together five tips for using direct mail to build your email list:

7 Ways to Keep Your Employees Happy

Many people say seven is a lucky number. There were seven wonders of the ancient world and there are seven rows on the periodic table. Even ladybugs have gotten into the act with seven spots on their backs. Seven is also a great number when it comes to communication, which is the focus of our series for July (the seventh month, by the way). To kick things off, we’ll take a look at your employees, more specifically, how to keep them happy.

6-Part List-Building Series: Using Speaking Engagements

6-Part List-Building Series: Using Speaking Engagements

Speaking engagements are a great way to promote yourself amongst industry peers and to your audience. So, in this week’s installment of our 6-Part List-Building Series, we will provide you with four easy steps you can take to build your email list using speaking engagements.

6-Part List-Building Series: Using Networking

6-Part List-Building Series: Using Networking

Networking is a fundamental part of being a successful business owner and it’s also an essential step in building a strong email list. That’s why we put together this week’s installment in our six-part list-building series: 7 ways to build your email list using networking.

6 Social Media Platforms You Should Know

Nature likes the number six. Insects, one of the most common forms of life, have six legs. Carbon, the element present in all living matter, has the atomic number 6. The factors of 6 (1, 2 and 3) add up to six. Mathematically, this makes 6 the first perfect number.

In other words, the number 6 has a lot going for it.

Since June is also the sixth month of the year, it makes it a great time to start our social media series. To kick things off, we’ll talk about 6 social media platforms you should be aware of in 2019.