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Marketing Matters & More Blog
Business insights, lifestyle tweaks, and the whimsical!


 

Keap

Keap

The Sales & Marketing Software for Small Business.

Customer & Marketing management: Manage and automate all facets of your customer relationships. Keap revolutionizes the way small businesses drive and manage their growth. With a robust dose of marketing automation, Keap replaces your diverse incompatible systems and provides you with an "all-in-one" solution that leaves you with more time to strategically grow your business. Click here for a free demo.


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Leaving Money On The Table?

Leaving Money On The Table?

With digital marketing, the never-ending search for leads and conversions can be draining. But don’t give up just yet. Your lost leads are lying in wait for you to find them. But where?

First, let’s define lost leads. A prospect who has not yet been turned into a sale is known as a lost lead. It would be easier for us to bridge the deficiencies and begin nurturing these lost business leads if we had a better understanding of why we lost them in the first place. Some reasons are:

OnceHub

Once Hub

OnceHub

Make more connections with an integrated scheduling platform

ScheduleOnce/OnceHub is a field-proven solution for powering online scheduling with your customers and prospects.

Solutions for every phase of the customer lifecycle

 

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Secure Managed Website Hosting

 Zacaw Website Hosting

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Secure Managed 
Website Hosting 

Multiple layers of hacker protection including anti-sniffing, anti-spoofing firewall and intrusion detection protect your company’s valuable data and reputation. Look no further for an extremely secure and highly scalable hosting platform backed by our personal support.


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7 Ways To Use Holidays To Stand Out

7 Ways To Use Holidays To Stand Out

The holiday season is a busy time for many, especially small businesses that want to take the opportunity to market their brand and attract more customers. Besides, the holiday season makes up most of the year's sales for many businesses. This highlights the importance of strategically planning and implementing the right tactics to gain customer trust and credibility.

Holiday promotional strategies and initiatives are significant dates on the commerce brands' overall marketing plan. There are several holidays to consider every month. For May we have Mother’s Day, Mother Goose Day, Star Wars Day, No Diet Day, No Socks Day, National Tap Dance Day, National Tobacco Day, and more!

JoomFuse

JoomFuse has changed the rules of membership management. . . forever.

JoomFuse integrates your Joomla! website with your Keap to content access and membership status, hands-free for you!

Manage infinite levels of paid (or free) membership using JoomFuse to integrate the automation of Keap with the power of Joomla. You control who gets access to what content... and when. JoomFuse manages access and action triggers for you, driven by Keap tags. No more duct-taping third-party software programs to try to get what you need to manage your membership (subscription) programs. Now you can sleep at night knowing it's taken care of for you.

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PureChat

PureChat

The Best-Selling Live Chat Software for Small Business

Live chat and visitor tracking software has never been easier.

Close More Saleswith simple live chat software

  • Provide instant answers on your website and see visitor history.
  • See who’s on your website in real-time and start a conversation.
  • See chat metrics over time and track customer satisfaction.
  • Record every conversation and share them with your team.

 

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1,2,3, It’s Spring! 5 Ways To Incorporate The Spring Season Into Your Marketing Plan

1,2,3, It’s Spring! 5 Ways To Incorporate The Spring Season Into Your Marketing Plan

March is almost over, and spring is here! For many businesses, spring offers a fantastic opportunity to draw in more clients and grow their brand reputation.

Springtime is frequently linked to concepts that marketers are naturally driven to, like new beginnings. Using spring motifs in your marketing plan, regardless of the product or service you sell, can help remind current customers of everything your company can provide and spark new interest in potential customers.

The art of listening

The art of listening

Most people believe that the key to communicating effectively is improving their speaking skills, yet listening is just as crucial to communication as speaking. Listening is often referred to as an art. But in what ways is listening so unique that we call it "art"?

Listening is not simply hearing like just sitting there and lending your ear to the person speaking. Instead of merely "hearing," which is significantly more passive, good listening is active. Making sure the person speaking to us understands we are actually present with them is the goal of listening.

Plan a game night (with or without the kids)

Plan a game night (with or without the kids)

Would you like to take some time out of your busy schedule to spend time with your family? Having genuine family bonding is a struggle for many nowadays. Kids are growing up faster and people are busier than ever. Time is a finite resource. So where do you find time to spend with your family?

A game night can be a wonderful opportunity to spend time with your family. It's entertaining, informative, and creates space for wonderful childhood memories.

5 Critical Sales Points To Hit

5 Critical Sales Points To Hit

A scalable and replicable sales process produces results every time and can deliver constant increases in sales and revenue. Once you have it, you can expand your company by hiring new team members who can be taught the secret to success.

It takes individuals with the most crucial sales talents to keep the business on top in the fiercely competitive field of sales. Its fundamental strategy depends on the abilities of the salespeople to work with clients to achieve a goal. This makes hitting the critical sales points a must! How?

How do you celebrate Mother's Day?

How do you celebrate Mother's Day?

Mother's Day is observed annually on the second Sunday of May in the United States; thus, the date changes every year. This year’s celebration falls on May 14. While you may already mark your calendars, do you have plans to make this special day memorable for your mothers?

Mother's Day Celebration Ideas

Every year, Mother's Day arrives as the days become longer and the weather gets warmer. This day could bring up memories of cooking fresh pastries with your family and gifting them to your mother. Many families celebrate Mom by giving her the day off from all the work she usually performs for their family. Others celebrate this day with family activities, such as fun projects or brunch outings.

Best ways to create a budget

Best ways to create a budget

Are you wondering where your monthly paycheck is going? Then, you should track your financial activities and create a budget. But what is a budget?

Budgets keep track of income and expenses throughout a given period of time. Setting up a budget is vital for gaining financial oversight. Without a set spending plan, it's simple to go over budget and accumulate debt, especially if you frequently use credit cards or loans to cover shortfalls.

Tax Season is Almost Over

Tax Season is Almost Over

Now that the tax season is nearing its end, you might think that you can rest easy until next year, but doing so might set you up for more work and stress!

Taxpayers that are wise manage their tax year ahead. They don't wait until the end of the year to prepare their taxes and face the damage done by waiting until the last minute. By taking this approach, you can drastically reduce your tax burden and effectively prepare your financial future and maintain your tax status.

Get back in shape

Get back in shape

There are several reasons one might stop exercising. Whatever the cause may be, there are strategies to break out of an exercise slump and establish a consistent regimen.

It can be intimidating to start from the beginning if you are tempted to pick up where you left off from your pre-hiatus workout routine. Pacing yourself is crucial when getting back on track after a lengthy break from regular exercise. This will prevent you from getting rapidly burned out.