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Marketing Matters & More Blog
Business insights, lifestyle tweaks, and the whimsical!


 

Weekly Featured Resource - One Click Upsell

Featured Resource this week -

 One Click Upsell

If you sell products, services or entry to events, using Infusionsoft's order forms, and you are not leading the new buyer to an immediate up sell, YOU ARE LEAVING MONEY ON THE TABLE!!!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Happy New Year Challenge

Happy New Year Challenge

In just a few days, it will be time to watch the ball drop. Will you be in Times Square this year? I’ve heard it’s exciting and chaotic with the crowds. I’m generally a homebody when it comes to New Year’s Eve, preferring to watch the ball drop on TV and eat Chinese food washed down with a glass of champagne.

The next day I’m always inspired to think about the coming year and what it might bring or, rather, what I can make happen. The challenge of the future inspires my creative thinking process and gets my juices flowing.

A Checklist for the Most Wonderful Christmas and the Happiest Hanukkah Ever

We wouldn't want to let the holidays go by without giving you some tips on how to make the most of this beautiful season. So without further ado:

  • Take some time each day to disconnect from the internet and connect with your loved ones.
  • Pick a day and declare it a snow day! Take a break from everything. (And if there really is snow, make a snowman!)
  • Don't forget to cozy up to a fire. If there's no fireplace to be had, there's always a video!

Take a Deep Breath: Mindfulness and Meditation Resources

You may have heard a friend talking about meditating and being mindful, and perhaps dismissed the topic, believing it to be some new-age stuff involving crystals and chanting and what-not. Mindfulness and meditation are about freeing your head of mindless chatter and becoming more focused and relaxed. If you’re having trouble sleeping, find yourself easily stressed, or are having problems getting your work done because you're easily distracted, meditation could help.

Meditation can take many forms, such as concentrating on emptying the mind completely. Mindfulness is simply a form of meditation. It means existing in the present. Many driving mishaps happen because we are thinking of other things, while being mindful means we are focused on the task at hand. Other thoughts may come into our head, but we let them go and concentrate on what we are doing.

Weekly Featured Resource - SLS Event Planning

Featured Resource this week -

Sherrie at SLS Event Planning and Consulting LLC, organizes, sets up, and manages various corporate, public, and private events and meetings.

We’ve known Sherrie a long time and have confidence and respect for her amazing event planning skills, so please give her our regards when you call.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Weekly Featured Resource - Infusionsoft

Featured Resource this week - Infusionsoft

The Sales & Marketing Software for Small Business.

Customer & Marketing management: Manage and automate all facets of your customer relationships. Infusionsoft revolutionizes the way small businesses drive and manage their growth. With a robust dose of marketing automation, Infusionsoft replaces your diverse incompatible systems and provides you with an "all-in-one" solution that leaves you with more time to strategically grow your business.


Check out others who we recommend - solid vendors and products that could benefit your business today.

Tracking your content

Tracking your content

How do you communicate with your customers and prospects throughout the year?

Do you blog, write an e-newsletter, post on social media, send mail, create audio/video, Facebook Live, create infographics, e-books or white papers, do webinars, or anything else?

Capitalizing on Small Biz Saturday and Cyber Monday

In the last few years, retail holidays like Cyber Monday and Small Biz Saturday have gone from being discount secrets to important parts of the holiday shopping scene. Competition among retailers can be pretty fierce, so it's important to take steps to be prepared for these important money-making events.

Let's look at some ways you might be able to up your game:

Getting Ready for 2017

The crowds have departed after the celebration, and the street crews are working to clean up the confetti. Elsewhere people are waking up and getting ready for their day, some bright-eyed and alert, others still shaking off the effects of last night’s New Year’s Eve party. 

It’s the first day of 2017!  Are you ready for it?

Weekly Featured Resource - SMS Conversations

Featured Resource this week -

Change the RULES of Mobile Marketing.

Before now, mobile marketing was severely limited. You could only send a single text in response to a single incoming text message. This caused people using mobile marketing to settle for less than effective marketing strategies.


Check out others who we recommend - solid vendors and products that could benefit your business today.

Weekly Featured Resource - SMS - Infusionsoft Integration

Featured Resource this week -

Change the RULES of Mobile Marketing.

Before now, mobile marketing was severely limited. You could only send a single text in response to a single incoming text message. This caused people using mobile marketing to settle for less than effective marketing strategies.

Try Automated SMS for Only $1!


Check out others who we recommend - solid vendors and products that could benefit your business today.

Happy holidays!

Happy holidays!

Just because your customers may be distracted by the holidays doesn’t mean you, as a business owner, should take the holiday season off. You still have value to offer your customers and prospects that you can easily relate to the holidays.

Our gifts to you are here and ready for you to download but, first, let me finish my thought...

3 Holiday Crafts for Kids

One of the best parts of the holiday season is making it special for the kids. Sure, with these craft ideas they may find out what’s in their stockings, but it’s a chance to create holiday memories that they'll cherish as adults. Mostly what they'll remember is the special time that their parents spent with them, despite mom and dad being busy with work and trying to get everything together for the holidays.

Creating crafts and decorations means that there's a keepsake to treasure for years to come. Crafting is also a great way to teach your child skills that they may enjoy for a lifetime, as well as keeping them busy when your schedule is full.

Dealing With Grief During The Holidays

If you've lost a loved one or have dealt with a tragic event, the holidays can often serve as yet another reminder of the loss. We can feel as though there's nothing to celebrate, or feel survivor's guilt. These are normal parts of the grieving process, and it's not unusual to feel the need for some kind of support at this time of year.

Just as there are many types of grief, there are many different types of support resources available. It's important to feel that it's okay to grieve, talk, cry, be happy or sad, and to live a full life, even though you are grieving.

Thank You to our Clients

Everyone loves a sure thing. It always feels safer to sign on with the old established war horse than to take a chance with the new kid on the block. For those who took that leap of faith years ago, we thank you. Some need a little more convincing, and that’s fine. For those who signed on with us after we’d been around the block a few times, we thank you.

Our relationship with our clients is one of the many things we have to be grateful for. This year we'd like to a 16 BIG WAYS we appreciate you!