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Marketing Matters & More Blog
Mental fitness, Marketing, and Making Life Count.


 

Use ChatGPT to Write High-Impact Marketing Copy Faster

Use ChatGPT to Write High-Impact Marketing Copy Faster

AI is transforming the way we approach marketing, and ChatGPT has become a valuable tool for marketers today. It helps in creating content, analyzing data, and enhancing workflows, all of which save time and boost productivity, leading to impressive results. You don’t need to be a tech expert to use it.

Developed by OpenAI, ChatGPT is an advanced AI language model that understands and generates human-like text in response to user input. It can answer questions, generate ideas, and produce clear, context-aware content within seconds. For marketers, this means you can save valuable time while still producing high-quality, brand-consistent content.

Wicked Reports

Wicked Reports

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Powerful multi-touch marketing attribution software that gives you clear, actionable data tied to all marketing efforts. See where your best customers came from and find more. 

Move your ad spend optimization to reality-based decision making using real ad spend, conversions, and customer lifetime value. Stop wasting money on ad spend that doesn't convert, and scale your ad spend where it is converting.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

JoomFuse

JoomFuse has changed the rules of membership management. . . forever.

JoomFuse integrates your Joomla! website with Keap to manage content access and membership status, hands-free for you!

Manage infinite levels of paid (or free) membership using JoomFuse to integrate the automation of Keap with the power of Joomla. You control who gets access to what content... and when.

JoomFuse manages access and action triggers for you, driven by Keap tags. No more duct-taping third-party software programs to try to get what you need to manage your membership (subscription) programs. Now you can sleep at night knowing it's taken care of for you.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Exercise your brain

Exercise your brain

Your brain is involved in everything you do, and like the rest of your body, it requires regular care to function optimally. Research indicates that you can improve your mental abilities and promote long-term brain health at any age.

Simple brain exercises can improve memory, concentration, and focus. This makes daily tasks easier and helps you maintain mental sharpness as you age. Want to enhance your mind? Try these brain exercises!

Measuring Social Media’s Effectiveness for Your Target Market

Measuring Social Media’s Effectiveness for Your Target Market

Understanding your ideal clients is crucial for successful social media marketing. However, it's important to acknowledge that not all of them are active on social media platforms, meaning that social media may not always be the best solution for your marketing efforts.

The key to effective engagement is identifying where your target audience is most active and tailoring your outreach accordingly. But how can you determine whether social media is essential for reaching them, and why does this matter?

What’s your marketing plan for Black Friday in July?

What’s your marketing plan for Black Friday in July?

Black Friday in July has become a significant mid-year sales opportunity for businesses, providing a chance to boost revenue and engage customers during the slower summer months. With substantial discounts and time-limited offers, retailers can recreate the excitement of traditional Black Friday without facing holiday competition.

For e-commerce businesses, Black Friday in July is a strategic moment to launch exclusive promotions, clear out inventory, attract new customers, and even test early holiday campaigns. As consumer interest in summer savings continues to grow, participating in Black Friday in July can enhance visibility, strengthen brand loyalty, and maximize growth during the mid-year period.

Never forget

Never forget

September 11, 2001, was a day of unimaginable tragedy and horror that deeply shook the American people. It marked a turning point in the nation's history, shattering our sense of security. Yet, amid the devastation, it also stirred something deeply human within us—a powerful drive to unite, to support one another, and to ensure that we never forget.

The anniversary of 9/11 can be honored in your community and nationwide through service, remembrance activities, or events that pay tribute to the lives lost and the heroes who responded.

The Brain-Altering Power of Gratitude

The Brain-Altering Power of Gratitude

A simple gesture or a heartfelt "thank you" can work wonders in expressing gratitude. These little acts of kindness have a powerful impact on our overall health, benefiting our brain and nervous system. Learn how to embrace gratitude and watch how it transforms your life.

What is gratitude? Simply put, it's the act of recognizing and appreciating the good in our lives. Whether giving or receiving thanks, gratitude is closely linked to happiness.

Nurture your List with Value

Nurture your List with Value

When you're new in town and looking to make friends, you wouldn’t simply introduce yourself, exchange phone numbers, and then disappear. Real friendships develop through consistent interaction, shared experiences, and genuine effort over time.

The same principle applies to your email list or lead database. You can't just collect contact information and expect conversions to happen automatically. To build genuine relationships with your audience, you must nurture them by consistently showing up, providing value, and earning their trust.

How To Make Exercise Fun

How To Make Exercise Fun

Finding time to exercise might seem daunting. Between planning workouts, gathering gear, and tackling that dreaded post-workout soreness, it can feel overwhelming. But guess what? Building a workout routine can actually be a fun and rewarding experience!

Turning exercise into a fun activity can change it from a dreaded chore into an exciting part of your day that you genuinely anticipate!

Effortless Moves For a Toned Body

Effortless Moves For a Toned Body

Are you ready to transform your body while enjoying every moment of the process? Many people underestimate the remarkable benefits of muscle toning, yet it is the secret ingredient in achieving a fit, strong, and vibrant physique.

Toning your muscles enhances your physical appearance, boosts your metabolism, improves posture, and increases overall strength, making everyday activities feel more manageable.

The Sage Perspective

Turning Feedback Into Fuel

The Sage Perspective word cloud

In building a business, pursuing creative work, or enhancing your relationships, you’re guaranteed to encounter feedback. Depending on your perspective and mental “toolbox,” feedback can either knock you off course or become a powerful catalyst for your next level of growth. This is where The Sage Perspective comes in—a core philosophy I teach and embody in all my work.

In my recent article, “Everything Looks Like a Nail,” I shared a simple yet powerful insight.