COVID-19 is officially in all 50 of the United States and Governors are shutting down more and more non-essential businesses in an effort to slow the spread of this novel disease.
But we probably didn’t have to tell you that.
As a small business owner, you’re likely following the latest news updates and worrying about the effect it will have on both your business and personal finances.
We get it. We’re a small business, too.
According to a study by Asurion, Americans check their phones 96 times per day—or at least once every 10 minutes. So, it’s no surprise that text message open rates are at 98 percent.
That’s right, 98 percent!
Compare that to email marketing’s 20 percent open rate…
If you’re not already using text message marketing, you’re considering it now, right?
We're all aware of the tendency to overindulge our stomachs during the holidays, but what about the rest of the year, and especially now that we are quarantined? Is there something more we could be doing with our normal diet given our current circumstances?
Being home all day, whether it’s newly homeschooling or teleworking, who has time to cook? The good news is there are plenty of quick tricks you can adapt in the kitchen to have a healthy dinner ready in no time!
There aren’t many advantages to a long commute to and from work. It’s the price you pay for living in the country and working in the city. Sure, you may be able to catch up on some podcasts and use your vehicle as a mobile office to some extent, but it doesn’t make the rush hour traffic any more entertaining. A long commute does have one advantage, however. That long trek enables you to shift gears from work to home and from home to work every day. That type of separation can be a key step to helping your work life balance.
In these uncertain times, it’s easy to panic.
It’s easy to stress.
It’s easy to feel helpless.
But thankfully, we live in a digital world. Social distancing doesn’t mean that you can’t see your best friend’s face while talking or call your grandmother to make sure she’s okay.
When Things was released as one of the original iPhone apps in 2008 it quickly became a favorite among users—winning an Apple Design Award the following year. After 12 years, several updates, and another Apple Design Award in 2017, it’s our new favorite list app. Here’s why:
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Kentucky Fried Chicken has been around for a long time. The company got its start during the great depression and opened its first franchise restaurant in Utah in 1952. A lot has changed since then. Its original founder, Colonel Harland Sanders, sold his interest in 1964. Along the way, the company recognized emerging health trends and officially changed its name to KFC. It has added spicy chicken, chicken poppers and even chicken bowls to its repertoire. One thing that hasn’t changed is that it still makes fried chicken. The new offerings aren’t really new. They’re a new twist on an old product.
We live in a world of technological marvels that would have astounded our ancestors. It’s pretty amazing when you think about. We have access to more information on our phones that the ancients of Alexandria had in their entire library. Videos, news, sports and more are just a click away. We’re connected to our world in more ways than we ever thought possible.
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As nonessential businesses close down across the world, more and more small business owners are left with significantly more time on their hands. However, just because your business isn’t open and running as usual, doesn’t mean you can’t use this time to set it up for success once the current health crisis has resolved.
We’ve compiled a list of things that you can do right now to stay productive and accelerate growth once life goes back to normal:
Sound familiar?
Millions of parents are adjusting to a new normal.
We’ve all heard the expression about all work and no play making us a dull boy or girl. Sure, work is important, but it shouldn’t be the only thing we have going on in our lives. Like everything, there should be a comfortable equilibrium, and that’s what we’re going to talk about in our upcoming series on work-life balance.
The first part of the series is a fun topic— vacation! Everyone needs to get away now and again. Chances are you’ll remember those two weeks in Cancun a lot longer than you’ll recall the latest work project team you were on. Of course, if you are going to ‘go on holiday’ as the Brits say, you’ll want to start planning. While spontaneity is great sometimes, the general rule is that the more you plan something the more smoothly it will go. In other words, book your vacation NOW.
The electric hand buzzer, the camera that shoots water when you go in for that special ‘close-up’ or convincing your kids it’s really Sunday when the calendar says Thursday: these are just a few of the tools available to you on the world’s most mischievous day of the year.
Have you ever stopped running a campaign that generated a lot of leads, but no revenue? If you are like most marketers, we are constantly evaluating campaign effectiveness and if we cannot report revenue we think it is not working.